Pantone is a company that is widely known for its color matching system, which is used in various industries, including fashion, graphic design, and printing. Pantone releases seasonal color trend reports that predict the popular colors for the upcoming seasons in fashion and design. These reports are highly influential in the fashion industry and help designers and brands create cohesive collections that resonate with consumers.
The Pantone Fashion Color Trend Reports typically feature a selection of colors that are expected to dominate the runway and influence trends in clothing, accessories, and other fashion-related products. The colors chosen by Pantone are often inspired by a variety of sources, including art, culture, nature, and societal trends.
Designers and brands use these Pantone fashion colors as a guide when creating their collections, ensuring that their designs are on-trend and appealing to consumers. The Pantone color of the year is also a highly anticipated announcement that sets the tone for color trends in fashion and design for the year ahead.
Overall, Pantone fashion colors play a significant role in shaping the aesthetics of the fashion industry and influencing consumer preferences when it comes to color choices in clothing and accessories.
Check out my Pantone posts below for a comprehensive overview. For more captivating visuals, head to my Pinterest board #PANTONE #fashion #colors.